SCOPE OF WORK

ANALYSIS

MARKET

The media landscape has witnessed a growing demand for positive and uplifting content. Traditional media often focuses on negative news, creating an opportunity for Santiniketan Positive Barta to stand out with its unique approach. With the increasing popularity of digital platforms and social media, there is a vast potential audience to tap into. Furthermore, brands and organizations are also seeking positive platforms to associate with, making collaborations and sponsorships viable revenue streams.